AdTech & MarTech Educator | Data-Driven Marketing Expert With 15+ years of expertise in AdTech, MarTech, and data-driven marketing, I help marketers and businesses harness the power of performance marketing, audience segmentation and targeting strategy, MarTech Stack and CDP implementations, and AI-driven personalization to transform campaigns and customer experiences. I have implemented enterprise-level MarTech solutions and optimized omnichannel strategies for 500 fortune brands. My passion? Bridging the gap between marketing, data, technology, and actionable insights, whether through consulting, training, or digital courses. Through AdTech & MarTech Academy, I share battle-tested frameworks and practical guides, including my Audience Segmentation Course and eBook, designed to help marketers navigate customer data strategy, and omnichannel hyper-personalized targeting. Enjoy the journey through learning.